Denim

Brand: Simply Be

Campaign Title: Fit to perform

My role: Creative designer & Art Director

Putting Simply Be’s denim to the test by using dance to show the comfort fit of Simply Be’s denim range. Our campaign harnesses the power of movement, rhythm, and style to showcase jeans that not only fit perfectly but also move seamlessly with your body. Each scene of the campaign was carefully choreographed to highlight the unique features of our denim collection.

A mix of video (for launch) and evergreen imagery.

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